Our contribution to the world

Wiring the world.

We are the world’s leading wire and cable machine supplier, enabling our customers to power and connect the world more productively, efficiently, and sustainably.

We develop and apply innovative technology to create wire and cable machines built with outstanding standards of quality and reliability, with world-class services to increase performance and productivity for our customers.

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We lead our global industry and develop ingenious solutions to boost our customer’s performance while maintaining the highest ethical standards

Our values

Wiring the world through ingenious solutions

We share our founding values of flexibility and ingenuity, determined to provide outstanding customer support and forge enduring partnerships, with a focus on sustainability to minimise our collective environmental impact.

Leadership
Leadership

Since 1936 SAMP has relentlessly pursued technical excellence and continues to lead our industry with our dedication to quality and customer support.

Ingenuity
Ingenuity

We consistently achieve technical breakthroughs as we challenge ourselves to develop innovative and highly efficient solutions for our customers.

Ethics
Ethics

We actively pursue sustainability. Our people are determined to build long-term foundations of mutual trust with our customers and stakeholders.

Performance
Performance

As reliable business partners we maximise competitive advantage and commercial success for all our customers.

Italian performance

Ingenuity born from exceptional artisanal Italian craftsmanship

The combination of innovation and performance stems from a rich history and our Italian tradition. The ongoing quest for finding ingenuous solutions for our customers is what fuels the SAMP legend.

Our ability to combine our ingenuity with exceptional artisanal craftsmanship is what enables us to reach excellence in the wire and cable machinery: we create machines that are built to last and to perform.

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A lifelong passion to perform

SHARING OUR CUSTOMERS’ ENTREPRENEURIAL SPIRIT TO REACH NEW LEVELS OF PERFORMANCE

The SAMP spirit to find innovative solutions is an attitude to life. Nothing excites us more than setting ambitious targets with our customers and then exceeding them.

Through collaboration, we share the joys and pains of our customers. Together, we push boundaries. It is how the power of passion becomes the beauty of a collaborative achievement.

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